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Imagine Canada

Strong Charities. Strong Communities.

Guest Writers

  • Tuesday, April 3, 2018

    Charities and nonprofits in Canada are facing tough times. With increased demand for services and decreasing financial support from government and donors, organizations are seeking new funding sources. Additionally, as businesses increasingly receive funding for work traditionally done by charities...

  • Monday, March 26, 2018

    We’ve all heard that millennials don’t give to charity. However, it’s not that they don’t give – it’s that they give differently. Understanding why and how is the key to millennial engagement with your nonprofit organization. Here is a values-based approach (why) and practical tools (how) to...

  • Monday, March 19, 2018

    “Investing in our communities is not just about creating good jobs and economic growth. It is also about building communities that we are proud to call home.” - Canadian Government Priority Across Canada, in every community, public benefit nonprofit organizations are hard at work reducing...

  • Monday, January 29, 2018

    Donors have many questions when making their donation decisions - but there are three big ones. To help them make their decision, make sure all of your marketing tools answer these questions. The Three Questions 1.  Why should I donate to you? Donors want to know “Why should I care...

  • Monday, January 22, 2018

    New Toronto Foundation program smashes stereotypes, and you can too. The idea When we first started sharing our vision for 50 new funds set up by millennials and Gen Xers in May 2017, some leaders in the sector scoffed at us. It was a big idea: create a two-year program that teaches new...

  • Tuesday, January 16, 2018

    The first time I got a job as an Executive Director, in the late 1990’s, everyone was talking about the Carver Model of Governance. I had no idea at the time that there was such a thing as a ‘model of governance.’ The strict adherents to the Carver Model studied it, developed policies and educated...

  • Monday, January 8, 2018

    “Culture eats strategy for breakfast” is management guru Peter Drucker’s most famous quote. Nowhere is this truer than in partnerships. Partnerships involve working across organizations, sectors and adapting to diverse approaches and styles - the people side of the partnership equation, the “soft...

  • Tuesday, December 5, 2017

    Almost exactly a year ago, Forrester released Predictions 2017, a report based on their research into business, leadership, customer experience, and technology. As customers become more digital and organizations become more customer-centric, business and technology must fuse together into a single...

  • Monday, November 6, 2017

    Earlier this year, the federal government launched a process designed to create Canada’s first Poverty Reduction Strategy (PRS). Many from the charitable and nonprofit sector welcomed the move. The PRS represents a once in a generation opportunity to seriously tackle poverty and create a more...

  • Tuesday, October 3, 2017

    The competition to attract devoted, well-connected and passionate volunteers to organizations in Canada is fierce. Over the past 10 years, charities of all shapes and sizes have searched for ways to secure the time, commitment and connections of key volunteers who are also often the gateway to...

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Our National Partners

  • great west life
  • Lawson Foundation
  • Muttart Foundation
  • RBC Foundation
  • Suncor
  • TD Bank
  • investors group

Learn more about our National Partners and other supporters.

Charitable Registration Number: 119218790 RR0001