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Imagine Canada

Strong Charities. Strong Communities.

Standards Program

Strengthen your Organization. Showcase your Excellence.

The Standards Program awards accreditation to Canadian charities and nonprofits that demonstrate excellence in five areas of operations. To date, more than 230 organizations have invested in trust!

Why all the hype?

Charities and nonprofits join the Standards program to bolster trust in their organization, showcase the Accreditation Trustmark to supporters, and to be seen as leaders. Accredited organizations also tell us that the Standards Program has increased the organization’s professionalism and credibility, improved board governance practises, and helped identify and reduce organizational risks.

We ask whether a charity is accredited or is in the process of being accredited through Imagine Canada’s Standards Program as a fundamental part of our assessment of proposals and funding opportunities. Most importantly, knowing an organization is accredited means we proceed more quickly and readily to deeper dialogue and engagement with that group.
~ Jan Belanger, Vice-President, Community Relations
Great-West Life, London Life and Canada Life

Get Started!
Join the Standards Community

Sign in and complete your Standards application

Already joined? Work at your own pace to prepare your application for peer review - a timeline of six months to a year is typical. When you are ready, your application will receive screening from program staff, followed by a submission to the peer review panel.

Follow the links below to get access to your online application, as well the Standards Community containing self-assessment tools, resources and volunteer coaches from accredited organizations for guidance.

Access your online
Standards Application Form
Log in to the
Standards Community


Looking for the Ethical Code? The program has now closed. More information here.

Our National Partners

  • great west life
  • Lawson Foundation
  • Muttart Foundation
  • RBC Foundation
  • Suncor
  • TD Bank
  • investors group

Learn more about our National Partners and other supporters.

Charitable Registration Number: 119218790 RR0001